As you are reading this, we know that you need to see how to have an animation video that best fits your healthcare business’s purpose. Maybe you still don’t have an idea of how your healthcare explainer videos should look like. Don’t panic! F.Learning is here to take you through the top healthcare explainer video examples of global healthcare businesses to see which one is suitable for you.
- 1. Intelycare – Healthcare Video Marketing
- 2. iCareBetter – Medical Explainer Video to Educate Patient
- 3 & 4. Simple Nursing & iHEED – Enhance Business Image and Customer Loyalty
- 5. Dr. Manish Chand – Healthcare explainer video to introduce new health treatments
- 6. UV Smart – Medical Device Explainer Video
- 7. Healthcare Explainer Video for Kids & Adolescence
- 8. Medical Explainer Video for University Students
- Benefits of Healthcare Explainer Videos
- How to Choose the Right Animation Style for Your Healthcare Explainer Video
- Partnering with F. Learning Studio to Create Your Own Healthcare Explainer Videos
- Conclusion
1. Intelycare – Healthcare Video Marketing
The case study of Intelycare is one of the best healthcare marketing examples. The animation style in this video is suitable for medical/healthcare marketing purposes as healthcare services. Via the video, products can be promoted to customers easily. Normally, staff must carefully describe the services/products, and mistakes might occur during the process. But now, patients can easily memorize details of their prescribed medicines after watching pharmaceutical explainer videos.
With simple but vibrant animation along with lively audio, healthcare businesses’ customers will understand exactly how the service will be delivered to them. The working process between patients and doctors will be quicker and less stressful.
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2. iCareBetter – Medical Explainer Video to Educate Patient
iCareBetter chose whiteboard animation to deliver explanations and key healthcare information to patients. This video focuses on patient education as this is a way to attract new patients to hospitals and private clinics. People need to be aware of their symptoms before deciding to choose treatment services that are suitable for them. Simplifying complex concepts is an efficient way to show that you really care about how customers feel.
Another advantage of illustration is that it helps customers avoid graphic scenes. Even patients without a medical background can learn and memorize simplified medical information without going through horrible images. To fully achieve both purposes, whiteboard healthcare explainer videos are the best choice.
Seeking ways to explain your medical concepts to mass audience? Then this Handbook is definitely yours!
E-book: Kick Start Your Medical Explainer Video
3 & 4. Simple Nursing & iHEED – Enhance Business Image and Customer Loyalty
In the case of Simple Nursing and iHEED, customers effortlessly gain more knowledge in the medical and pharmaceutical fields in the most simple and fun way. Animated explainer videos not only help customers memorize information but also enhance businesses’ image. Visualizing pharmaceutical and medical concepts will take your business to a new level and help you defeat other rivals.
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Information about the symptoms, how medicines work in the body, and other related information are colorfully illustrated to make complex concepts more friendly. This is a great way to create strong connections with patients in the long run. Applying healthcare marketing videos will positively increase the outcome as the messages get to clients more easily, which will make you stand out in the industry. It’s time to surpass your rivals with medical device explainer videos.
Animated healthcare explainer videos positively impacted Simple Nursing – one of the US leading companies in nursing educational technology. The top-rated animated courses help Simple Nursing increase trust and branding. We were delighted to hear that Simple Nursing achieved even further than the desired results:
- Training videos received 91% of 5 stars ratings and excellent reviews on Trustpilot.
- More than 200,000 students that took those courses passed the NCLEX test.
- More than 500,000 users followed the business on social media.
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5. Dr. Manish Chand – Healthcare explainer video to introduce new health treatments
Some treatments like colorectal surgery may make patients/customers freak out. Thus, F.Learning helps Dr. Manish Chand to make a healthcare explainer video that addresses customers’ pain points and gives them the solution in a friendly way. This video successfully removes patients’ fear and makes them feel safe about the treatment. Moreover, this video collabs with Colorectal Awareness Month to create a big healthcare event in 2021.
6. UV Smart – Medical Device Explainer Video
Some complex medical devices are hard to explain in a short amount of time. However, with the help of medical device explainer videos, everything can be visualized and summarized in just 90 seconds. Like the video above, it details the simple operation, where instruments are placed inside, and within minutes, they are disinfected and ready for use. Emphasizing the device’s efficiency, and reliability, it’s perfect for both training and marketing purposes.
7. Healthcare Explainer Video for Kids & Adolescence
Kids are curious about everything, including what happens in their minds. However, it’s sometimes difficult for adults to explain mental health to children, which can lead to confusion and misunderstanding. To make things easier and support teaching mental health, F. Learning Studio has come up with an easy-to-grab animated video. Instead of showing jargon themselves, we create lovely characters to make messages and lessons easy to get through.
8. Medical Explainer Video for University Students
This remarks on the collaboration between F. Learning Studio and the University of New South Wales in a video series to teach first-year students the basic knowledge of using medicine series. In the video below, we feature issues referring to respecting diversity in a multicultural environment, as well as introducing ways to deal with stress in the school.
Benefits of Healthcare Explainer Videos
In an ever-changing industry like healthcare, it’s important for businesses to stay ahead and stand out. And healthcare explainer video is such a powerful tool to easily capture attention and convey messages quickly.
- Engaging visual content: Visual content grabs attention and keeps viewers hooked, making complex information easier to digest and remember.
- Simplifies complex information: Videos break down complicated medical procedures or device operations into simple, bite-sized visuals that help everyone understand better.
- Enhanced training: These videos offer a handy tool for ongoing training, providing quick and accessible lessons for healthcare professionals anytime they need a refresher.
- Boosts patient understanding: Patients can see exactly how a device works or what to expect from a procedure, making them feel more informed and comfortable.
- Time-saving: Explainer videos deliver information quickly and effectively, saving time for both patients and healthcare providers.
- Improves recall: People remember visual content better than text, so important details about medical devices and procedures are more likely to stick.
- Accessibility: Easily accessible on various platforms, these videos can reach a wide audience, ensuring that everyone gets the information they need.
How to Choose the Right Animation Style for Your Healthcare Explainer Video
1. Your Target Audience
Who are you trying to reach with your video? Are you talking to patients, healthcare professionals, or the general public? Think about their demographic features, and what kind of visual style they’d respond to best. These questions help you create an effective explainer video that’s not only attractive but also culturally appropriate.
2. Your Message
Think about the main point you want to get across. Some animation styles are better suited for certain types of information. For example, whiteboard animation is great for explaining complex processes step-by-step, while motion graphics can be used to create a visually engaging and dynamic presentation of data.
3. Your Budget
Animation styles can vary greatly in cost. Some, like whiteboard animation, are relatively affordable, while others, like 3D animation, can be quite expensive. Consider your budget and choose a style that fits within your financial constraints.
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4. Your Brand Identity
How does your animation style reflect your brand? Do you want something that’s fun and approachable, or more serious and professional? Your animation style should align with your overall brand identity and messaging.
Partnering with F. Learning Studio to Create Your Own Healthcare Explainer Videos
F.Learning is a trusted and proficient partner in providing medical animation services and producing healthcare explainer videos. With various animation types we excel at, you can choose any type based on your interests and plans: Whiteboard, Motion graphic, and Hand-drawn.
Our expert team has a deep understanding of how to bring the key information into the videos and make them come alive. Here are the reasons why you can count on us:
- On average, 50 minutes of medical training videos are produced per month by our in-house producers.
- Our clients save 30% of their budget by choosing us rather than US-based studios.
- Leading businesses such as Interlycare and Simple Nursing trust us.
With a team of creative experts, we guarantee to create tailor-made products, which will delight you, our customers. Don’t hesitate to give us a try and spice up your clients’ experience!
Conclusion
We have walked through the examples of healthcare explainer videos and learned about their efficiency for different purposes. We hope you have come up with some new ideas about how you want your video to look like. But if you are still a bit confused and have some questions, F.Learning is here to answer them all! Drop us a line and we will answer you within 24 hours.
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Read more:
- Top best 5 healthcare video production in 2023
- How much does an educational animation cost per minute: $100, $1,000 or $8,000?
Sean Bui, the founder and creative director of F.Learning Studio, is a respected leader in the e-learning and multimedia production industry. With over 10 years of experience, he has dedicated his career to helping organizations create engaging and impactful learning experiences.
Under his leadership, F.Learning Studio has grown into a trusted partner for organizations in the education, healthcare, and corporate training sectors, producing over 2,000 minutes of educational animation.