Top 16 Animated Videos for Businesses to Inspire Your Campaigns 

Many businesses invest heavily in innovation, yet struggle to articulate what they actually do. If you’ve ever watched potential customers drift away because they couldn’t grasp your value fast enough, you’re not alone. This is where an animated video for business can shift the entire equation. It’s not just about “explaining”—it’s about reshaping how people experience your message. 

This article includes 16 successful animated video examples and provides expert guidance in creating effective visual storytelling that sticks, sells, and scales.

To get started, here’s an example produced by F. Learning Studio, showing how an animated video can effectively capture attention and communicate your message clearly:

Why Animated Videos Are Essential for Your Business

Did you know that viewers retain 95% of a message when they watch it in a video, compared to 10% when reading it in text? The numbers don’t lie: video is king, and animation is its most engaging form. In a world of information overload, here’s how animated videos cut through the clutter and deliver your message with clarity, impact, and memorability. 

• Boost engagement & retention: The report of OK Social shows that animated videos capture attention rapidly, engaging viewers within the first 0.1 seconds.
• Simplify complex ideas: Visual storytelling breaks down complicated concepts, making them easier to understand and remember.
• Increase brand awareness: Approximately 93% of marketers report that video content, including animations, significantly enhances brand visibility, according to Lifewire.
• Elevate brand image: High-quality animated videos project a modern and professional image, fostering trust and credibility with your audience.
• Improve conversion rates: Engaging and persuasive videos can prompt viewers to take action, resulting in higher conversion rates.
• Appeal to diverse audiences: Animations transcend language barriers and appeal to a wide range of demographics, making them universally accessible.

6 Popular Types of Animated Videos for Business with 10+ Examples

The potential of animation is undeniable, so are you ready to harness its power? In this section, we’ll break down the most popular animated video styles and help you understand which might be best suited to your business objectives and audience preferences.

Whiteboard animation

Key features	Best for	Price range
– Simple, hand-drawn illustrations on a white background – Focuses on storytelling through visuals and voiceover – Highly effective for step-by-step processes and calls to action – Clean, minimalistic design that avoids distractions	Educational content, product demos, and tutorials	$1,000 – $7,000 per minute

ExEm Women’s Health

The ExEm Women’s Health video effectively uses the whiteboard animation style to explain a potentially complex and sensitive medical procedure. The hand-drawn illustrations visually represent the different stages of the process in a clear and non-intimidating manner. 

Spigit

The Spigit whiteboard animation uses the classic style to explain their innovation management software platform. It guides the viewer through the problem-solving process that the software facilitates, and it turns a corporate topic into something visually appealing.

Creatte

This animated video for business showcases how Creatte removes traditional design roadblocks. By visualizing the step-by-step design process, the video effectively simplifies a potentially complex concept. The casual style is fitting for a brand that empowers people to easily do design, and make their own content.

2D animation

Key features	Best for	Price range
– Flat, stylized characters and visuals with vibrant colors – Flexibility in style and design, from simple to complex – Suitable for both light-hearted and professional tones	– Explainer videos, product demos, and ads – Marketing campaigns, social media content, and commercials	$2,000 – $8,000 per minute

Greenhouse Gas Effect

This 2D animated video effectively explains the complex scientific concept of the greenhouse gas effect. By depicting the issue in a cartoon style, viewers are more engaged than they would be if they were reading it in text. 

Alpha Insurer

The Alpha Insurer 2D animated video creatively uses character animation and storytelling to illustrate the benefits of their insurance services. The visuals depict relatable scenarios of everyday life where unexpected events can lead to financial hardship, and then show how Alpha Insurer provides a solution through its insurance policies. 

XL Feet

The 2D animated video for XL Feet uses the fairytale concept to introduce the brand story effectively and interestingly. By creating a lighthearted and entertaining narrative, it makes the brand relatable and memorable, ultimately creating a bond with their audience.

3D animation

Key features	Best for	Price range
– Realistic, dynamic visuals with depth and motion – Complex modeling and textures for intricate designs – Enhanced visual appeal with 3D effects and movement – Requires advanced skills and software for creation	– High-end product showcases, virtual environments – Explaining technical products, simulations, and prototypes – Marketing campaigns, gaming, architectural renderings	$5,000 – $20,000 per minute

Amazon One

The Amazon One 3D animated video uses high-quality, realistic visuals to showcase the seamless and futuristic technology of their palm recognition system. The 3D animation effectively demonstrates how the system works, illustrating the scanning process and its various applications in a clear and visually appealing manner. 

Airbnb

Using a combination of stylized characters and detailed environments, this video visually reinforces the brand’s message of connection, community, and unique travel experiences of Airbnb service.

Cargoz

The Cargoz explainer video effectively uses 3D animation to simplify complex concepts and engage viewers. It clearly demonstrates the process of finding, booking, and using storage space through Cargoz’s platform.

Motion graphics

Key features	Best for	Price range
– Dynamic text, shapes, and graphics with smooth transitions – Combines graphics, typography, and animation for a polished look – Can incorporate abstract designs, icons, and infographics	– Branding, product features, and information sharing – Corporate videos, explainer videos, and advertisements – Social media videos, email marketing, and website content	$4,000 – $10,000 per minute

MODO platform

The MODO platform motion graphics video effectively uses dynamic text, abstract shapes, and smooth transitions to showcase the software’s capabilities. The animated UI elements, combined with pulsating colors and energetic music, contribute to a modern and futuristic feel, which is perfectly aligned with the software’s technical nature. 

National Single Window

This video effectively uses clean, simple animation to explain a complex government initiative. By visually representing the flow of information and processes, it simplifies the concept of a single-window system for trade and customs.

Introducing Google Vids

This animated video uses Google’s signature bright colors, fluid animations, and simple, friendly visuals to introduce the new product. The video effectively showcases the key features of Google Vids using screen recordings and animated UI elements, making it easy for viewers to understand how the tool works. 

Infographic animated video

Key features	Best for	Price range
– Combines data visualization with engaging animations – Utilizes graphs, charts, and icons to simplify complex data – Focuses on delivering information in a clear, digestible format	– Presenting statistics, data-driven insights, and reports – Educational content, financial services, and annual reports – Marketing campaigns and research reports	$1,000 – $5,000 per minute

My Daily Leadership

This infographic animated video takes what could be a dull presentation of leadership principles and transforms it into an engaging and visually appealing experience. It contains far more concepts, while maintaining attention, than a standard video of a person talking would be.

Open Data Blend

This video excels in translating complex data analytics concepts into easily digestible visuals. This is a topic that could easily lose viewers, but the engaging visuals, including animated charts, graphs, and icons and strategic use of color hook them.

Typography animated video

Key features	Best for	Price range
– Focuses on dynamic text and motion effects to convey a message – Combines text with graphics and music to enhance the narrative – Simple yet visually engaging, often with kinetic typography	– Social media promotions, brand announcements, and ads – Events, product launches, and public service announcements – Digital marketing, email campaigns, and educational content	$1,000 – $9,000 per minute

Apple – Every Product Carbon Neutral by 2030

This Apple video, relying heavily on typography animation, creates a powerful and impactful message about their commitment to carbon neutrality. Rather than showing products, which might distract from the environmental message, the video uses typography to create visuals of nature, the planet, and the actions Apple is taking. 

Slack – A new day for work, powered by AI

Slack uses dynamic typography as the central visual element to communicate the company’s integration of AI into its platform. The animated words and phrases visually demonstrate how Slack’s AI features will simplify and enhance the user experience. This typographic style is very trendy and likely to capture the target audience.

Check for more inspiration: Top 15 Corporate Training Video Examples ​​to Inspire You

How to Create Effective Animated Videos for Business

Seeing the possibilities across various animation styles sparks the question: How can you bring these visuals to life? Luckily, crafting compelling videos is now possible with different methods, including DIY, hire a freelancer and partner with a professional studio.

Method 1: Using DIY tools

If you’re looking to create animated videos on a budget or have complete control over the production process, using DIY tools is an excellent option. These platforms offer user-friendly interfaces that allow you to craft high-quality animations without needing advanced technical skills.

Define the goal

Start by identifying the purpose of your video—whether it’s to explain a product, increase brand awareness, or drive conversions. Clear goals will guide the message and tone of the animation.

Write a clear script

Craft a concise and engaging script that directly supports your video’s goal. Use simple, jargon-free language to explain your concept, focusing on the benefits you offer rather than just the features. A strong script ensures clarity and keeps your audience captivated.

Create a storyboard

Visualize your script by breaking it down into scenes and sketching out the key visuals. This roadmap helps you plan the animation’s flow, camera angles, and character actions, saving time and ensuring a cohesive and compelling narrative.

Choose the right animation tool

Tool	Pricing	Key Features	Best for
Animaker	Free plan available; Paid plans start at $10/month	Drag-and-drop interface, animated characters, pre-designed templates, voiceover recording	2D Animation, whiteboard animation, infographic videos
Vyond	Plans start at $299/year	Professional-looking animated characters, customizable templates, diverse animation styles, character lip-syncing	2D animation, character-driven explainer videos
Powtoon	Free plan available; Paid plans start at $16/month	Drag-and-drop interface, animated characters, customizable templates, presentation style	2D animation, infographic videos, presentation-style explainer videos
Biteable	Free plan available; Paid plans start at $19/month	Simple drag-and-drop interface, pre-designed templates, vast stock footage library	Short explainer videos, social media videos, live-action compilation (using stock footage)
Renderforest	Free plan available; Paid plans start at $9.99/month	Wide range of templates, logo animation tools, video editing features	Logo animation, intro/outro videos, short Explainer Videos
VideoScribe	Plans start at $14/month	Dedicated whiteboard animation software, hand-drawn illustrations, easy to use	Whiteboard animation

Animate your video

Using your chosen animation tool, bring your storyboard to life by adding characters, objects, and animations. Add a voiceover, music, and sound effects to enhance the video’s impact. Keep the pacing engaging, and make sure all elements align with your brand guidelines.

Review and revise

Scrutinize your animated video, seeking feedback from others to identify any areas for improvement. Ensure the message is clear, the visuals are engaging, and the overall video aligns with your initial goal. Refine and iterate until you achieve your vision.

Export and share

Choose the optimal video format and resolution for your intended platforms. Optimize the video for search engines and social media, and then share it across all relevant channels to reach your target audience and achieve your desired results.

Read more: 2 Easy Methods on How to Make Explainer Video Animation

Method 2: Go to Freelancer Platforms

For businesses seeking professional help but wanting more flexibility and cost-effectiveness, hiring freelancers is a great alternative. Freelance platforms connect you with skilled animators who can bring your vision to life. In this section, we’ll explore how to find the right talent and what you can expect in terms of pricing.

Platform	Animation Services Offered	Price Range
Fiverr	Explainer videos, video effects, logo animations, character animations, 2D and 3D animations	$20 – $1000; prices vary based on complexity and scope
Upwork	2D and 3D animations, motion graphics, explainer videos, character design	Varies widely; typically $25 – $150 per hour
People per hour	Explainer videos, product videos, social media videos, 2D and 3D animations	$10 – $200 per hour

However, there are a few cons to consider when hiring freelancers. The quality of work can vary significantly, and the process of vetting the right freelancer can be time-consuming. Moreover, freelance animators may not always meet deadlines consistently, and managing revisions can be a hassle if the freelancer isn’t fully aligned with your vision. 

Given these challenges, for those looking for high-quality, reliable, and seamless animation production, working with a professional studio can be a more dependable choice. Professional studios bring expertise, proven track records, and comprehensive support throughout the entire production process.

Method 3: Hiring a Professional Studio: Top 6 Studios You Can Trust

Here, we’ll introduce you to six trusted animation studios that can help you achieve the best results.

1. F. Learning Studio

At F. Learning Studio, we’re passionate about turning your brand’s message into a visual story that captivates and converts. With years of expertise and a team of talented animators, we craft animations that fit your goals and budget. Here’s why working with us is the best choice for your business!

9 years of experience crafting animated videos for businesses worldwide

With over nine years of experience in the animation industry, F. Learning Studio has worked with top-tier companies such as Guardian Group, Cargoful, and XL Feet. From corporate explainer videos to educational content and training modules, we deliver compelling animated videos that drive results. 

Our extensive experience allows us to understand the specific needs of each business, and we tailor every project to meet those unique challenges, ensuring the final product not only looks great but delivers real value for your business.

Your go-to choice for affordable business animation in various styles 

Thanks to our Vietnam-based location, we’re able to keep costs low while still delivering high-quality animation that rivals more expensive competitors. Our local talent team is skilled in a variety of styles, including whiteboard animation, motion graphics, character animation, and hand-drawn animation, so we can create the perfect video to suit your brand’s personality and goals. 

Whether you’re a startup or a large enterprise, we provide an affordable, professional solution that fits your budget, all while optimizing the process for quick turnarounds and cost-effective results.

Let our work speak for itself—click here to start your animation journey with F. Learning Studio!

We’ll guide you from the beginning and provide 24/7 support

The animation process doesn’t have to be overwhelming. At F. Learning Studio, we’re with you every step of the way—from initial brainstorming to the final video. Our team provides 24/7 support to ensure you’re always in the loop and that your feedback is incorporated throughout production.

We take the time to understand your vision and guide you through the creative process, ensuring the end result aligns with your business goals and exceeds your expectations. With our support and expertise, you can feel confident that your animation project is in the best hands.

2. Vidico

• Overview: Vidico is a premier video production company dedicated to creating captivating visual content. Their expertise lies in developing clear and impactful narratives, empowering businesses to convey their messages with precision and resonance.
• Key service: Explainer videos, product videos, commercial videos, 2D and 3D animations
• Focused industries: Technology, education, cybersecurity, finance, etc
• Top clients: Amazon, Square, Spotify, TikTok
• Website: https://vidico.com

3. Demo Duck

• Overview: Demo Duck is a video production studio including directors, producers, marketers, advertisers, writers, animators, designers, and editors. Since 2011, they have worked with businesses of every size—from start-ups to the Fortune 500.
• Key service: Explainer videos, product videos, and animated commercials
• Focused industries: Startup, nonprofit, healthcare, corporate
• Top clients: Dropbox, Basecamp, Groupon, American Express
• Website: https://demoduck.com/

4. Yans Media

• Overview: Yans Media is a dynamic video production company renowned for its expertise in crafting explainer videos, animated content, and corporate videos tailored to diverse industries. 
• Key services: Explainer videos, 2D animation, 3D animation, whiteboard animation, corporate videos, video marketing
• Focused industries: B2B, B2C, blockchain, startups, non-profit, healthcare
• Top clients: Sony, Forbes, Coca-Cola, Vodafone
• Website: https://www.yansmedia.com/

Yans Media creates impactful explainer, animated, and corporate videos for diverse industries

5. Yum Yum Videos

• Overview: Yum Yum Videos is an animation studio that specializes in creating high-quality animated explainer videos for businesses. With a focus on clear storytelling and engaging visuals, they help brands effectively communicate complex messages to their audience.
• Key services: Animated explainer videos, 2D and 3D animation, corporate videos, motion graphics, product demos, and tutorials
• Focused industries: Technology, healthcare, education, startups, e-commerce, marketing agencies 
• Top clients: McDonald’s, Samsung, Microsoft, Cisco, Johnson & Johnson
• Website: https://www.yumyumvideos.com/

6. Creamy Animation

• Overview: Creamy Animation, based in Vancouver, is a dynamic animated video production company that specializes in crafting storytelling videos tailored for businesses, governments, and nonprofit organizations. Their expertise lies in creating visually engaging and impactful content that effectively communicates their clients’ messages.
• Key services: explainer videos, corporate videos, training and educational videos, motion graphics, and whiteboard animation
• Focused industries: SaaS, finance, healthcare, startup, non-profit, healthcare, education
• Top clients: Fujitsu, Warner Brothers, Family Caregiver Alliance, IPGOBox
• Website: https://creamyanimation.com/​

How to choose the right studio for animated videos

Criteria	What to Look For
Portfolio & Style	– Diversity: Does their portfolio showcase a variety of animation styles (2D, 3D, whiteboard, motion graphics, etc.)? – Relevance: Do they have experience creating videos in your industry or for similar target audiences? – Quality: Is the animation visually appealing, professional, and well-executed? Do the videos tell compelling stories?
Process & Communication	– Clarity: Do they have a clear and defined production process (scripting, storyboarding, animation, revisions)? – Communication: Are they responsive, communicative, and easy to work with? Do they provide regular updates and seek your input throughout the process? – Collaboration: Are they open to feedback and willing to collaborate with you to achieve your vision?
Expertise & Team	– Skillset: Do they have a team with the necessary skills and experience in scripting, animation, design, sound design, and project management? – Creativity: Do they offer creative input and ideas to enhance your video? Are they able to translate your vision into a compelling animated story? – Years of experience: It is important to find credible and experienced team
Price & Value	– Transparency: Do they provide a clear and detailed breakdown of their pricing? Are there any hidden fees or charges? – Value: Do they offer a fair price for the quality of work and level of service they provide? Are they willing to work within your budget? – ROI: Can they help you understand the potential return on investment (ROI) of your animated video?
Client Reviews & Testimonials	– Reputation: What do other clients say about their experience working with the studio? Check online reviews and ask for references. – Credibility: Do they have a track record of delivering high-quality videos on time and within budget?

Tips for Distributing Animated Videos Successfully

You’ve crafted a compelling animated video, but its impact hinges on reaching the right audience. Now, you’ll learn how to amplify its reach by mastering content promotion across platforms, websites, and more. Mastering distribution tactics isn’t just about getting views; it’s about converting those views into tangible business results.

• Leverage social media platforms: Share your animated videos on platforms like Facebook, Instagram, Twitter, and LinkedIn to reach a wider audience. Tailor the format and message to suit each platform’s audience for better engagement and visibility.
• Optimize your website: Embed your animated videos on key pages of your website, such as the homepage, product pages, and blog posts. Ensure videos are optimized for fast loading times and mobile responsiveness to enhance user experience and SEO.
• Include videos in email marketing: Incorporate animated videos in your email campaigns to capture attention and increase click-through rates. 
• Repurpose and redistribute content: Break down your animated video into shorter clips or GIFs to share across different platforms or use in different contexts. 
• Cross-promote on multiple channels: Promote your animated videos across various online channels, including social media, your website, email newsletters, and even paid ads. 
• Engage with your audience: Respond to comments, shares, and feedback from viewers to build a connection with your audience. 
• Track performance and adjust: Monitor key metrics like views, engagement, and conversion rates to assess how well your videos are performing. Use these insights to adjust your strategy and improve the effectiveness of future videos.

Latest Trends in Animated Video for Business

With your distribution strategy in place, it’s essential to stay ahead of the curve. Below are trends that are redefining how brands communicate, and embracing them now ensures your videos remain fresh, relevant, and engaging for years to come.

AI-powered animation

AI is rapidly transforming animation, offering tools that automate tasks like motion capture, lip-syncing, and even generating entire scenes. This can drastically reduce production time and costs, allowing for faster iterations and more affordable content creation. 

However, a potential downside is a lack of creativity and the need for skilled professionals to refine the AI’s output, ensuring it aligns with the brand’s vision.

Hyper-realistic 3D animation

Advancements in rendering technology are blurring the lines between animation and reality, enabling the creation of incredibly detailed and lifelike 3D animations. This trend is particularly effective for showcasing product features, architectural visualizations, and creating immersive brand experiences.

Interactive and shoppable videos

Interactive videos allow viewers to engage directly with content, such as clicking on products for more information or making purchases within the video. However, creating these experiences requires more technical expertise and a clear understanding of user interface (UI) design, and can be more expensive.

Personalized animation

Tailoring animated videos to individual viewers is becoming increasingly popular, leveraging data to create customized content that resonates more deeply. This can involve using the viewer’s name, location, or preferences to create a unique and engaging experience. This strategy can backfire if the data is too personal, and it requires sophisticated data analytics and content personalization platforms.

Micro-animations

These short, looping animations are embedded into websites, apps, and social media feeds to add visual interest and guide user interactions. Micro-animations can highlight call-to-action buttons, provide feedback on user actions, and enhance the overall user experience. 

Vertical video formats

With the rise of mobile viewing, vertical video formats are becoming increasingly essential. Designing animated videos specifically for platforms like TikTok, Instagram Stories, and YouTube Shorts ensures that the content is fully optimized for the viewing experience. This requires a shift in design thinking, prioritizing visual clarity and impact within the vertical frame.

Final Thought

Stop watching potential customers drift away and start transforming your message with the engaging power of animated video for business. This guide has provided you with the knowledge and inspiration to take action, but now it’s time to put it into practice. 

Don’t wait any longer – elevate your brand and drive results with the help of F. Learning Studio. Contact us and see how we unlock your brand’s full potential with custom animated videos.

• WhatsApp: (+84) 378 713 132
• Email: [email protected]
• Fanpage: https://www.facebook.com/f.learningstudio
• LinkedIn: ​https://www.linkedin.com/company/f-learning-studio/​

Here are more insights to elevate your business’s animated videos:

• Gamify Corporate Training: Everything You Should Know
• Animated Product Explainer Video: 20+ Examples to Maximize Your ROI
• TOP 10 Best Corporate Explainer Video Production Companies in 2025