Gamify Corporate Training: Everything You Should Know in 2024

Gamify corporate training will revolutionize employee development in 2024, making learning more engaging and effective. This article explores the key areas where gamification can be applied, real-world examples of successful implementations, and the top 10 tools and platforms available to enhance your corporate training initiatives. READ NOW!

Gamify Corporate Training: Everything You Should Know in 2024
Gamify Corporate Training: Everything You Should Know in 2024

What is Gamification in Corporate Training?

Gamification in corporate training refers to the use of game mechanics and interactive elements to enhance employee training experiences. By integrating aspects like points, badges, leaderboards, and challenges, gamification transforms traditional training into a more engaging, rewarding process. Platforms designed for gamified training incorporate these techniques to boost motivation, making learning sessions more interactive and enjoyable for employees.

Incorporating gamification techniques into employee training not only increases engagement but also enhances knowledge retention. These techniques cater to various learning styles, helping to keep employees focused and motivated throughout their training. 

What is Gamification in Corporate Training?
Gamification in corporate training refers to the use of game mechanics and interactive elements

8 Reasons Why Gamification is an Effective Tool for Corporate Training

Gamification has become a game-changer in eLearning, especially for corporate training. When blending engaging game mechanics with traditional training methods, companies can create learning experiences that are both effective and enjoyable for employees.

  • Motivation: Gamification rewards learners, boosting motivation and engagement by up to 48% (Zippia).
  • Engaged Learners: It fosters engagement through variety and interaction, complementing other eLearning elements like storytelling and social learning.
  • Learner Autonomy: Individuals can learn at their own pace, driven by intrinsic motivators such as competition and improvement.
  • Instant Feedback: Games provide immediate feedback, allowing learners to progress based on their mastery.
  • Social Learning: Friendly competition and collaboration enhance connections among learners, benefiting from mild social pressure.
  • Emotional Connection: Storytelling in gamification helps learners relate to scenarios, strengthening emotional and neural connections.
  • Meaningful Goals: Gamification provides tangible goals through levels and achievements, motivating learners.
  • Cognitive Relief: By focusing on one task at a time, games help reduce cognitive load and improve concentration.
Reasons Why Gamification is an Effective Tool for Corporate Training
When blending engaging game mechanics companies can create learning experiences that are both effective and enjoyable for employees

5 Popular Areas that Should Use Gamification in Corporate Training

Gamification elements can transform corporate training in key areas, making learning experiences more engaging and memorable. With interactive challenges, rewards, and progress tracking, companies can elevate the effectiveness of essential training programs.

Training AreaKey FeaturesBenefits
Employee Onboarding TrainingInteractive quizzes, badges, leaderboard rankingsFaster acclimation, improved information retention
Employee EngagementChallenges, rewards, and recognition systemsIncreased participation and active learning
Compliance TrainingScenarios, quizzes, role-playing gamesEnhanced understanding of regulations, improved retention
Skill TrainingSimulations, game-based scenariosRisk-free practice, instant feedback, progress tracking
Leadership TrainingReal-world challenge simulationsDevelopment of strategic decision-making and teamwork skills

TOP 7 Real-World Examples of How to Gamify Corporate Training

Real-world gamification examples highlight how companies successfully use game mechanics to improve employee engagement and learning outcomes. These cases demonstrate the practical impact of gamified training across various industries and training needs.

1. Siemens – Plantville

Siemens developed a virtual simulation game called Plantville, where employees act as industrial plant managers. They make real-time decisions to improve plant performance and sustainability, learning about Siemens’ products through challenges and rewards in a risk-free environment.

2. Domino’s Pizza – Pizza Hero

Domino’s introduced the Pizza Hero course to train staff on pizza preparation and operational standards. This interactive training involves scenario-based tasks where employees earn points and unlock achievements, significantly enhancing engagement and performance.

3. Deloitte – Digital Leadership Academy

Deloitte utilizes gamification in its Digital Leadership Academy by incorporating missions, badges, and leaderboards. This approach has led to a 47% increase in weekly return users, demonstrating the effectiveness of competitive elements in fostering engagement among participants.

Deloitte - Digital Leadership Academy
Deloitte’s Leadership Academy is a great example because the Academy has attracted over 20,000 executives

4. McDonald’s

Parr recounts how McDonald’s Japan tackled the challenge of training new hires who lacked experience in fast food or kitchen operations. Rather than sending them to corporate training, McDonald’s Japan invested $2.2 million in developing a training module like the Nintendo DS system. 

Each of the 3,800 McDonald’s locations in Japan received two game consoles, allowing new employees to learn tasks like cooking fries, assembling burgers, and cleaning workstations during their free time. According to Human Resources Manager Hideki Narematsu, this approach halved the training time for workers.

5. AstraZeneca – Go to Jupiter

AstraZeneca created a game called Go to Jupiter to train 500 sales agents on a new drug. The game included team competitions and mini-games, achieving a remarkable 97% participation rate among agents, many of whom engaged outside working hours.

AstraZeneca - Go to Jupiter gamify corporate training
“Go to Jupiter” helped AstraZeneca teach 500 agents about a new medicine, keeping costs down

6. Sony Music

Sony Music faced challenges in delivering consistent training across its global workforce due to the high costs and logistical issues of live workshops. ELM Learning developed a gamified online course that retained the interactive nature of live sessions while offering the flexibility of self-paced learning. The gamification elements greatly enhanced engagement and motivation among employees, leading to improved knowledge retention. 

The program not only saved Sony Music approximately $100,000 in training costs but also provided a scalable solution for consistent training across different regions, demonstrating how gamification can elevate learning outcomes and keep learners motivated.

Sony Music Gamify Corporate Training
Sony Music’s gamified eLearning program was a huge hit among employees

7. PwC Hungary – Multipoly Next

PwC Hungary launched Multipoly Next, an enterprise simulation game designed for recruitment. Participants completed various tasks simulating real job functions, earning points towards potential job offers, thus creating an engaging recruitment experience.

6 Popular Gamification Elements Used To Enhance The Impact Of Corporate Training

These elements can significantly boost employee engagement and knowledge retention, leading to more effective corporate training outcomes.

6 Popular Gamification Elements Used To Enhance The Impact Of Corporate Training

TOP 10 Best Gamification Tools and Platforms (2024 Updated)

With the growing demand for engaging and effective corporate training, gamification tools and platforms have become essential for enhancing employee learning experiences. Here’s a look at the top options in 2024, each designed to boost motivation and knowledge retention through interactive features and game-based techniques.

No.PlatformDescriptionKey FeaturesBest For
1Kahoot!A game-based learning platform that makes education funInteractive quizzes, real-time feedback, leaderboardsClassroom learning, corporate training
2GametizeA gamification platform that allows to creation of game-like experiences for training and engagementChallenges, rewards, leaderboards, social engagementEmployee engagement and customer training
3ClasscraftGamifies classroom management and learningAvatars, quests, points, and badgesK-12 education, classroom management
4GamifyA gamification platform for integrating game mechanicsCustomizable game elements, analytics, and rewards systemsCorporate training, marketing
5EdAppMobile-first learning management system with gamificationMicrolearning, quizzes, points, badgesCorporate training, mobile learning
6AxonifyA microlearning platform with gamification elements to drive daily learning habitsQuizzes, rewards, personalized learning, AI-driven contentRetail and frontline employee training
7DoceboA cloud-based LMS that integrates gamification to enhance corporate learning experiencesBadges, points, social learning, AI-driven learning pathsEnterprise-level corporate training
8TalentLMSLearning management system with gamification featuresGamified courses, badges, leaderboards, quizzesCorporate training, compliance training
9MoodleOpen-source LMS with extensive gamification pluginsBadges, leaderboards, activity trackingEducational institutions, online courses
10QuizizzGamified quiz platform for interactive learningLive quizzes, homework assignments, reportsClassroom learning, team training

While creating a DIY gamified corporate training program might seem cost-effective, it often presents significant challenges. Without the right expertise, designing and implementing gamification elements can be time-consuming and may lack the professional quality needed to truly engage employees. 

Poorly executed gamification can even reduce training effectiveness, as employees may find the experience confusing or unmotivating. Hiring an expert studio ensures that gamified training is not only engaging but also strategically aligned with learning objectives, offering a polished, impactful solution that maximizes your training investment.

The Effective from Excited gamification to employee
Poorly executed gamification can make employees find the experience confusing or unmotivating

F.Learning Studio – The Best Company for Gamifying Corporate Training

1. Customized Gamification Solutions

F.Learning Studio focuses on creating tailored gamification strategies that suit each organization’s unique training needs. Rather than building new games, we skillfully incorporate interactive elements such as quizzes, progress tracking, and achievement badges to keep employees engaged. These elements can be customized to reflect company branding and align directly with specific learning goals, creating a personalized training experience. 

Customized Gamification Solutions- F. Learning Studio
F.Learning Studio focuses on creating tailored gamification strategies that suit each organization’s unique training needs

2. Expertise in Interactive Learning

With years of experience in interactive learning, F.Learning Studio understands what works best for engaging employees in corporate training environments. Our team is skilled at designing experiences that capture attention and promote active participation, using elements like simulations, storytelling, and decision-making scenarios to make training content memorable and impactful. 

This expertise allows F.Learning Studio to create gamified learning experiences that resonate with learners, making complex topics easier to understand and apply in real-world scenarios. The focus on enhancing engagement through interactive elements, rather than game creation, ensures a practical and cost-effective approach to corporate training.

Expertise in Interactive Learning - F. Learning Studio
F.Learning Studio creates gamified learning experiences that resonate with your learners

3. Ongoing Support and Collaboration

Partnering with F.Learning Studio means gaining a collaborative partner dedicated to the long-term success of your training program. We offer continuous support with a streamlined process, from the initial design phase to ongoing updates, ensuring that gamified elements remain relevant and effective over time. 

F.Learning Studio’s team works closely with clients to understand feedback, make improvements, and adjust training content to match evolving company needs. This commitment to collaboration and support allows organizations to maximize the benefits of gamified training, creating a sustainable learning environment that adapts to changing business goals and keeps employees engaged.

F. Learning Studio Client's

Conclusion

Gamify corporate training has proven to be an effective way to boost employee engagement, enhance knowledge retention, and create a more enjoyable learning experience. However, creating a truly impactful gamified training experience requires the right expertise and strategic approach, especially to avoid the high costs and complexity of developing full-scale games.

F.Learning Studio offers tailored gamification solutions that focus on adding interactive elements without the need to build entire games. Our expertise in interactive learning, along with dedicated support and collaboration, makes us the ideal partner for companies looking to enhance their training programs. Ready to transform your corporate training? Reach out today to learn more about our services!

Still not sure which is the best option for your current budget? 

Read more:  4 Simple Steps to Develop A Compliance Training Plan in 2024

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