30+ Best Animated Corporate Videos & How to Make One (2025) 

Forget presentations that put audiences to sleep. In 2025, a strategically crafted animated corporate video is your ultimate tool for capturing attention, demystifying complexity, and driving action. We’re unveiling 30+ stellar examples, then unpacking crucial video types, powerful animation styles, a clear ‘how-to’ for creation, and those game-changing pro-tips most brands miss. 

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414x364 11 30+ Best Animated Corporate Videos & How to Make One (2025) 

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What is Animated Corporate Video & Why It’s Powerful 

An animated corporate video employs animation (2D, 3D, motion graphics) to powerfully convey business messages, from effective corporate training videos to persuasive animated explainer videos. It transforms complex or dry information into visually engaging and easily digestible content.

Its proven power in 2025 comes from its unique advantages:

  • Captures Attention: Animation cuts through digital noise, as visuals are processed significantly faster than text, making content instantly more engaging.
  • Simplifies the Complex: Intricate processes, services, or data become clear and understandable, making abstract ideas tangible.
  • Skyrockets Information Retention: Viewers retain up to 95% of a message from video, compared to 10% from text (Wyzowl), ensuring your core points stick.
  • Strengthens Brand Recall: Custom animation forges a distinct visual identity, making your brand more memorable and showcasing its personality.
  • Offers Platform Versatility: Highly effective across websites, social media, presentations, and email campaigns.
  • Cost-Effective for Abstract Concepts: Enables visualization of ideas that are expensive, impractical, or impossible to film in live-action.

Keep reading: Corporate Training 101: Your Complete Guide to Success in 2025

What ROI Can You Expect from a Corporate Animation Video?

Investing in corporate animation isn’t just about visuals – it’s a smart move that boosts ROI and drives business growth when part of a solid marketing strategy. The data speaks volumes:

  • 96% of marketers say videos have helped increase user understanding of their product or service.
  • 87% report higher website traffic thanks to video content.
  • Animated explainer videos can boost conversion rates by up to 20%.
  • Companies using video content grow revenue 49% faster than those that don’t (WordStream).

6 Animated Corporate Video Types Every Brand Should Know with Inspiring Examples

Different objectives call for different approaches, and understanding the various types available allows you to strategically choose the best fit for your message. We’ll explore 6 key categories, showcasing inspiring animation examples for each to spark your imagination.

TypePurposeIdeal Distribution Channels
Explainer Videos– Simplify complex products, services, or processes
– Quickly capture audience attention in 1-2 minutes
– Website homepage
– Product/service pages, social media ads
– Email campaigns
Brand Story Videos– Share your company’s mission, values, and culture
– Build emotional connections with audiences
– “About Us” page, social media (organic & paid)
– Recruitment platforms
– Company presentations
Product Demos– Highlight product features and benefits clearly
– Enhance understanding for potential customers
– Product pages
– YouTube channel
– Sales presentations
– Customer support knowledge base
Training & Onboarding Videos– Educate new hires or existing employees interactively
– Standardize internal training processes
– Internal LMS
– Company intranet
– Private video hosting
Internal Communication Videos– Announce updates, changes, or initiatives internally
– Keep employees engaged and informed
– Company intranet
– Email newsletters
– Internal messaging platforms (Slack/Teams)
Event Recaps / Invitations– Promote upcoming events with animated teasers
– Summarize event highlights in a dynamic way
– Social media
– Email marketing
– Event landing pages

1. Explainer Videos

Best ForKey Benefits
Simplifying complex products, services, concepts, or processes into easily digestible and engaging narratives. – Quickly communicate your value proposition.
– Increases user understanding and reduces bounce rates.
– Boosts conversion rates by clearly articulating solutions.
– Highly shareable, expanding your reach.

Read more: Top 8 Different Types of Explainer Videos to Match Your Corporate Needs

2. Brand Story Videos

Best ForKey Benefits
Connecting with your audience on an emotional level by sharing your company’s mission, vision, values, history, or unique origin. Excellent for building trust and loyalty.– Humanizes your brand and makes it more relatable.
– Differentiates you from competitors beyond just products/services.
– Fosters a stronger emotional connection and brand affinity.
– Can significantly improve brand perception and recall.

3. Product Demos

Best ForKey Benefits
Showcasing how your product or software works, highlighting key features, and demonstrating its benefits in a visually appealing and dynamic way.– Clearly illustrates product functionality and use cases.
– Overcomes potential customer hesitations by showing value.
– Reduces the need for lengthy written descriptions.
– Supports sales teams and can shorten the sales cycle.

4. Training & Onboarding Videos

Best ForKey Benefits
Educating new hires about company culture, processes, and tools, or training existing employees on new skills, software updates, or compliance procedures.– Ensures consistent and standardized information delivery.
– Improves knowledge retention through visual and auditory learning.
– Cost-effective and scalable for growing teams.
– Allows employees to learn at their own pace.

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5. Internal Communication Videos

Best ForKey Benefits
Sharing important company updates, achievements, policy changes, or messages from leadership in a more engaging way than emails or text-based announcements.– Increases employee engagement with internal news.
– Ensures key messages are received and understood.
– Fosters a stronger sense of company culture and community.
– Can make complex internal changes easier to digest.

6. Event Recaps / Invitations

Best ForKey Benefits
Generating excitement and registrations for upcoming conferences, webinars, or company events, or for showcasing the highlights and successes of past events.– Builds anticipation and drives attendance for future events.
– Captures the energy and key takeaways of past events.
– Provides valuable content for social sharing and promotion.
– Can encourage sponsorship or participation in future initiatives.

Top 6 Animation Styles Every Corporate Video Needs

The chosen animation style significantly impacts the tone, feel, and effectiveness of your final output, and it’s a key consideration early in the video production process. Let’s explore 6 popular and effective animation styles perfect for corporate communication.

StyleKey Features
2D Animation• Classic flat, illustrated visuals
• Simple, clear, and cost-effective
• Great for explainers, brand stories
Motion Graphics• Moving shapes, icons, and graphics
• Clean, professional look for data & concepts
• Ideal for presentations, internal comms
Whiteboard Animation• Hand-drawn illustrations on a white background
• Step-by-step visual storytelling
• Perfect for educational or how-to content
3D Animation• Realistic, three-dimensional visuals
• Dynamic camera angles and environments
• Best for product demos & architectural tours
Kinetic Typography• Animated text effects and transitions
• Visually engaging for quotes, headlines, slogans
• Excellent for social media & promo clips
Character Animation• Custom animated characters
• Adds emotion, relatability, and storytelling
• Ideal for onboarding, explainer, and brand videos

1. 2D Animation

Best Use CasesWhy it’s valuable
Explainer videos, brand storytelling, educational content, character-driven narratives, marketing campaigns requiring a classic or versatile look.– Highly versatile for conveying diverse messages and emotions.
– Can be stylistically rich, from simple to highly detailed.
– Engaging and effective for storytelling with relatable characters.
– Generally more cost-effective than 3D for similar narrative complexity.

Cost: Mid-range. Less than complex 3D, but custom character design and fluid animation can increase costs compared to simpler styles. ($2,000 – $15,000+ per minute depending on complexity, studio, and detail).

Production Time: Moderate. Typically 4-8 weeks for a standard 60-90 second video, but can vary based on illustration detail and animation intricacy.

Read more: How Much Does 2D Animation Cost Per Minute: $100, $1,000, or $8,000?

2. Motion Graphics 

Best Use CasesWhy it’s valuable
Explainer videos (especially for data, abstract concepts, or software), product feature highlights, infographics, title sequences, logo animations, UI/UX demonstrations.– Clean, modern, and professional aesthetic.
– Excellent for visualizing data and abstract information dynamically.
– Can make complex information engaging and easy to understand.
– Often quicker to produce for information-dense content than character animation.

Cost: Low to Mid-range. It can be very affordable for simple text/shape animations, but more complex infographics or transitions increase cost. ($1,500 – $10,000+ per minute).

Production Time: Relatively quick to moderate. Simple projects in 2-4 weeks; more complex ones 4-6+ weeks.

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3. Whiteboard Animation

Best Use CasesWhy it’s valuable
Educational content, step-by-step process explanations, internal training, simplifying complex concepts where a human, illustrative touch is beneficial.– Highly engaging as viewers watch the creation process unfold.
– Focuses attention clearly on the information being presented.
– Gives a sense of personal explanation and approachability.
– Effective for breaking down complex topics sequentially.

Cost: Low to Mid-range. Software makes this style accessible, but custom illustrations and professional voice-over will influence the price. ($1,000 – $7,000+ per minute).

Production Time: Relatively quick. Often 2-5 weeks, depending on illustration complexity and script length.

Check out 3 smart ways to save on whiteboard videos this year!: Get Affordable Whiteboard Animation: 3 Practical Ways for 2025

4. 3D Animation

Best Use CasesWhy it’s valuable
Product visualizations (especially for physical products, machinery, architecture), high-impact brand films, medical animations, simulations, showcasing intricate details.– Offers unparalleled realism and depth.
– Allows for complex object manipulation and dynamic camera movements.
– Creates a premium, high-tech, and immersive feel.
– Ideal for showing products from all angles or internal workings.

Cost: High to Very High. Requires specialized skills (modeling, texturing, rigging, lighting, rendering) and significant computing power. ($5,000 – $50,000+ per minute, can go much higher for cinematic quality).

Production Time: Longest. Typically 8-16+ weeks, heavily dependent on detail, scene complexity, and rendering times.

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5. Kinetic Typography

Best Use CasesWhy it’s valuable
Short promotional messages, quote animations, lyric videos, highlighting key statistics or impactful statements, and social media snippets where text needs to pop.– Attention-grabbing and dynamic way to present text-based information.
– Can convey emotion and emphasis through text movement, style, and timing.
– Relatively quick to produce for short, punchy messages.
– Highly effective for social media where sound may be off.

Cost: Low. Often, the most budget-friendly option, especially for shorter pieces. ($500 – $4,000+ per minute, but often used for shorter <30-second clips).

Production Time: Quickest. Can be produced in 1-3 weeks for straightforward projects.

6. Character Animation

Best Use CasesWhy it’s valuable
Brand storytelling, explainer videos needing a mascot or relatable personas, educational content targeting specific demographics, scenarios demonstrating human interaction or emotion.– Creates strong emotional connections and relatability.
– Makes abstract concepts more human and understandable.
– Mascots or recurring characters can significantly boost brand recall.
– Highly memorable and shareable.

Cost: Adds to the base cost of 2D or 3D. Custom character design, rigging (for complex movement), and nuanced animation require specialized talent. Increases 2D costs to mid-high range, and further elevates 3D costs.

Production Time: Adds significant time to 2D or 3D projects, especially for fluid and expressive character movement. Can add 2-6+ weeks to the baseline production time.

Let our expert team transform your ideas into interactive visual stories!

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Boost your brand with characters that sell! Explore the TOP 12 character animation studios now: Character Animation Services: Drive Sales with TOP 12 Studios

How to Create an Animated Corporate Video on Your Own

With a solid understanding of video types and animation styles, you might be wondering if tackling an animated corporate video in-house is feasible. This section will guide you through the essential steps to bring your vision to life, empowering you with the foundational knowledge for DIY video production.

StepKey Actions
Set Goals• Define the video’s purpose
• Identify your target audience
• Set clear objectives (explain, educate, promote)
Storyboard• Map out the video’s flow scene by scene
• Plan key visuals, messages, and transitions
• Align with the overall goal
Script• Write a concise, audience-tailored script
• Keep it clear, engaging, and aligned with visuals
• End with a strong call-to-action
Voiceover & Music• Choose a professional voiceover that fits your brand tone
• Select background music to enhance mood and message
• Balance audio elements for clarity
Design & Animation• Use animation tools or partner with a studio
• Create engaging visuals based on the storyboard
• Maintain brand consistency throughout
Review & Feedback• Share the draft with stakeholders
• Gather feedback on visuals, pacing, and messaging
• Refine the video based on input
Finalize & Distribute• Export the final video in suitable formats
• Upload to your website, social media, or email campaigns
• Track performance and audience engagement

Keep reading to uncover more ideas for your animated corporate video project!: 

Tools/ Software

To embark on your DIY animation journey, equipping yourself with the right tools is paramount. The software you choose will largely depend on the style of animation you’re aiming for, your technical skills, and your budget. Here’s a look at some popular options.

ToolKey FeaturesBest For
VideoScribeHand-drawn animations, drag-and-drop interface, extensive library of images, music, and templates.Creating explainer videos, simple product demos, educational content, and tutorials.
Cost: Starts at $17/month (annual plan)
DoodlyDrag-and-drop simplicity, pre-drawn images, customizable characters, and the ability to choose between whiteboard, blackboard, and glassboard styles.Educational content, explainer videos, marketing content, and training presentations.
Cost: Starts at $20/month (Standard Plan)
AnimakerCustomizable templates, drag-and-drop interface, wide range of animation styles, character builder, and text-to-speech feature.Small businesses, educational content, marketing videos, and YouTube creators.
Cost: Starts at $10/month (Basic Plan)
VyondCustomizable characters, scene transitions, voice-syncing, lip sync, extensive assets library, and flexibility for different animation styles (corporate, cartoon, etc.).Corporate training, business onboarding, HR videos, marketing content, and animated presentations.
Cost: Starts at $49/month (Essential Plan)
PowtoonDrag-and-drop interface, voiceover integration, diverse templates, animations effects, and easy export options to multiple formats (YouTube, MP4, etc.).Explainer videos, business presentations, marketing videos, and educational content.
Cost: Starts at $19/month (Pro Plan)

AI-Powered Animation Software

A rapidly evolving category, AI-powered animation tools are democratizing video creation by simplifying complex processes and often requiring less technical animation skill. These platforms can be a fantastic starting point for those looking to produce engaging content quickly.

AI SoftwareKey FeaturesBest For
RunwayText-to-video, real-time collaboration, motion tracking.Content creators, marketers.
Cost: Starts at $12/month
SynthesiaCustomizable avatars, AI lip-syncing, and multi-language support.Businesses are creating professional training and marketing videos.
Cost: Starts at $30/month
PuppetMasterAutomatic rigging, motion tracking, and AI adjustments.Game developers and animators.
Cost: Custom pricing
DeepMotion3D body tracking, automatic keyframe generation, and integration with 3D software.Animators need 3D motion capture.
Cost: Starts at $12/month
Reallusion iClone3D animation, AI-driven lip-sync, real-time motion capture.Professional animators, filmmakers.
Cost: Starts at $199/year
ArtieCharacter animation, drag-and-drop, real-time interactivity.Marketers and educators.
Cost: Starts at $19/month
AnimetricsScript-to-animation, automatic scene generation.Content creators, studios.
Cost: Custom pricing

7 Pro Tips Most Corporate Animation Videos Miss (But Shouldn’t)

Now that you’re equipped with the knowledge of what to create and how to potentially produce it, let’s focus on elevating your animated corporate video from good to truly exceptional. These pro tips are the secret ingredients that can make your animation stand out.

Best PracticeKey IdeaWhy It Matters
Audio Storyboarding EarlyPlan sound effects, music, and silence alongside visuals from the start.Ensures immersive, cohesive pacing and avoids audio as an afterthought.
Silent & Sound-On FriendlyMake sure key messages work visually without sound.Increases reach on social media and public viewing.
Show, Don’t TellUse visual metaphors over lengthy voiceovers.Keeps videos engaging, smart, and less salesy.
Plan for Micro-ContentDesign longer videos to split into short clips easily.Maximizes content value and saves future editing time.
Custom CharactersCreate bespoke characters reflecting your audience or brand.Boosts relatability and brand memorability.
Perfect Pacing & RhythmFine-tune scene timing, transitions, and flow.Smooth pacing keeps viewers hooked and info digestible.
Consistent Visual LanguageUse recurring styles and elements for video series.Builds a strong, recognizable brand identity over time.

You may also be interested in: 3 Virtual Employee Engagement Ideas that Work in 2022

Can You DIY Corporate Animation Videos? Here’s What You Should Know

While animated corporate videos offer flexibility, not every style or type is equally easy to handle on your own. Here’s a quick breakdown:

Styles & Types You Can DIY (if you have time and basic tools):

  • Motion Graphics: Simple shape and text animations using beginner-friendly tools.
    Kinetic Typography: You can create dynamic text animations with the right templates.
  • Event Invitations or Recaps: Basic teaser clips can be made using online platforms like Renderforest or Canva.

Styles & Types Best Left to the Pros:

  • 3D Animation: Requires advanced software and expert skills to look professional.
  • Character Animation: Custom characters, lip-syncing, and interactive scenes are time-consuming and technically complex.
  • Brand Story & Explainer Videos: These need strong storytelling, polished visuals, and seamless motion to reflect your brand identity.

Get a Corporate Animation That Works – Book Your Free F.Learning Studio Consult Today!

F. Learning Studio

Why F.Learning Studio Is Trusted by Global Corporate Clients

We’ve had the privilege of partnering with global leaders across industries, from healthcare to education, finance, and technology

Our clients choose us because we deliver:

  • Custom Animation: Tailored solutions that reflect your brand’s identity and message. Our animations are not only creative but strategically designed to enhance learning and communication. Click here to see the case study
  • Interactive Content: Click here to see our project – Pathways is an interactive animated learning package developed by F.Learning Studio in collaboration with ShoutOut UK (SOUK), designed for young people (ages 13-18) to navigate the risks of online extremism.
  • On-Time Delivery: Click here to see the case study – We successfully delivered a 3-minute animated explainer video for WWF Vietnam’s 2025-2030 strategy, meeting the deadline and effectively securing funding through clear, engaging communication tailored for international investors and strategic partners.
  • Expertise in eLearning & Corporate Communication: With deep knowledge in both animation and instructional design, we create videos that simplify complex ideas, making them easy to understand and impactful. Click here to see the case study

let our team create tailored solutions 

that align with business goals and Employee roles!

What Makes F.Learning Studio’s Animated Videos Different?

FeatureDescription
Bespoke Character DesignCustom-designed characters tailored to your brand and story.
Conceptual StorytellingEngaging narratives that communicate your message effectively and clearly.
Seamless Audio-Visual SyncFlawless integration of sound and visuals for maximum impact.
Modular Video PlanningContent is designed to be easily adapted into micro-content for various platforms.

Got questions? Check out our FAQ to learn more!

FAQ - F. Learning Studio

Our Simple, Stress-Free Process to Deliver Corporate Videos That Work

Our process begins with a free consultation to understand your needs, followed by creating a script and storyboard. We then bring your story to life through animation, incorporating feedback rounds to refine the video. Finally, we deliver the video in multiple formats, ensuring it’s ready for any platform and fully aligned with your goals.

F. Learning Studio Media Production animated corporate video

Conclusion

Forget dusty PowerPoints and invisible messages! 2025 demands the vibrant pulse of an animated corporate video to make your brand truly seen and heard. We’ve unlocked the secrets to captivating types, dazzling styles, DIY magic, and those insider tricks that elevate good to legendary. 

The stage is set for your ideas to leap off the screen. Stop dreaming about engagement and start commanding it. Ready to transform your corporate narrative into an animated masterpiece? Let F’s team create a video that doesn’t just share information, but truly inspires action.

Don’t stop here – keep reading to get more valuable insights:

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