In a world where surgeons train in VR, are your medical device marketing materials still static and text-heavy? The future is visual and hinges on engaging video content. Companies are already using medical device video production to connect with their audience and accelerate the adoption of life-changing innovations.
This article will walk you through medical device video types along with the top 10 providers, insights into pricing details, and the step-by-step process of creating impactful videos. Ready to unlock a new era of engagement? – read on!
10+ Medical Device Video Production Companies You Should Know in 2025
- 4 Main Types of Medical Device Videos
- 10+ Best Medical Device Video Production Companies (2025 Updated)
- How Much Does Medical Device Video Cost?
- 5 Key Considerations When Choosing the Right Medical Device Video Production Partner
- 4 Must-Know Steps in the Medical Device Video Production Journey
- Create a Successful Medical Device Project with F.Learning Studio’s Animated Video
- Wrapping Up
4 Main Types of Medical Device Videos
Before you select a production company, knowing what kind of video you need will ensure you choose the right partner and get the best results.
Let’s explore 4 key categories encompassing most MedTech industry video needs.
1. Product Demonstration Videos
These videos visually explain the features and functionality of a medical device, showcasing how it works and highlighting its unique benefits.
Purpose | When to Use | Target Audience |
– Showcase the features, functionality, and benefits of a medical device clearly and concisely. – Highlight ease of use, innovative design, and clinical advantages. – Demonstrate unique selling propositions (USPs) and address specific clinical needs. | – Product launches – Trade shows and conferences – Sales presentations – Website product pages – Online advertising campaigns | Healthcare professionals (doctors, surgeons, nurses), hospital administrators, procurement teams, distributors, and potential investors. |
2. Training and Instructional Videos
These videos provide step-by-step guidance for setting up, operating, maintaining, and troubleshooting medical devices. They ensure users maximize the device’s benefits and reduce errors.
Purpose | When to Use | Target Audience |
– Educate users on the proper setup, operation, and maintenance of medical devices. – Ensure safe and effective device usage. – Minimize errors and maximize clinical benefits. | – Post-sale customer support – Onboarding new users – Continuing medical education (CME) programs – Training sales representatives and distributors | Healthcare professionals who will be using the device, medical device sales representatives, distributors, and biomedical engineers are responsible for maintenance. |
3. Promotional Videos
These videos create excitement and build brand awareness for a medical device or company, focusing on the problems solved and the product’s positive impact.
Purpose | When to Use | Target Audience |
– Generate excitement and build brand awareness. – Emphasize the “why” behind the product, highlighting the problem it solves. – Showcase the positive impact on patient care. | – Pre-launch marketing campaigns – Social media promotion – Website homepages or “About Us” pages – Investor relations presentations – Industry events and conferences | A broad audience, includes potential customers (healthcare professionals, patients), investors, industry analysts, media, and the general public. |
Enhance your promotional videos with our expert animation services
Let F.Learning Studio helps you captivate and inspire your audience!
4. Patient Testimonial Videos
These videos feature real patients sharing their experiences with a medical device, showcasing its tangible benefits and building trust through authentic stories.
Purpose | When to Use | Target Audience |
– Build trust and credibility by showcasing real patient experiences. – Provide social proof of the device’s positive impact. – Highlight benefits for devices treating chronic conditions or improving quality of life. | – Marketing campaigns targeting patients and their families – Website testimonials pages – Social media promotion – Patient advocacy events | Potential patients who are considering the device, their families, and referring physicians. |
10+ Best Medical Device Video Production Companies (2025 Updated)
Choosing the right partner for your medical device video production is a critical decision that can significantly impact your marketing success.
To help you navigate the many options available, we’ve compiled a list of leading companies known for their expertise in creating compelling video content for the medical device industry.
No. | Company Name | Primary Video Type Service | Description |
1 | F.Learning Studio | – Training and Instructional Videos – Animated Explainer Videos – Promotional Videos – Product Demonstration Videos | Specializes in 2D animation and 3D animation customizable eLearning and video production solutions, creating interactive content and gamified elements for all types of medical device videos. |
2 | Vidico | Animated Explainer Videos | A creative video production studio that focuses on 2D animated explainer videos for medical device marketing and training purposes. |
3 | Demo Duck | Animated Explainer Videos | Provides high-quality animated videos, specializing in 2D explainer videos that simplify complex medical device functionalities and training processes. |
4 | XVIVO | – Product Demonstration Videos – Training and Instructional Videos | Renowned for producing 3D animations and highly detailed visuals for medical devices and surgical procedures, offering cutting-edge realistic simulations. |
5 | AXS Studio | – Product Demonstration Videos – Training and Instructional Videos | Expert in 3D animation, offering detailed visual storytelling for medical devices, procedures, and product demonstrations. |
6 | Microverse Studio | – Product Demonstration Videos – Training and Instructional Videos | Known for delivering 3D medical animations and high-quality visual storytelling for medical devices and healthcare services. |
7 | 3DforScience – Visuals for Bio&Health | – Product Demonstration Videos – Animated Explainer Videos | Specializes in creating accurate 3D medical visualizations for the biotechnology, medical device, and pharmaceutical industries. |
8 | Infusemed | – Product Demonstration Videos – Training and Instructional Videos | Offers both 2D and 3D video production services, focusing on creating explainer videos, device demos, and educational content for the healthcare sector. |
9 | Hilo Media | – Product Demonstration Videos – Promotional Videos | A full-service video production company specializing in 2D and 3D medical animations, with a focus on device demonstrations and healthcare education. |
10 | Cast Pharma | – Training and Instructional Videos – Animated Explainer Videos – Promotional Videos | Specializes in medical device promotional videos, training content, and explainer videos for the pharmaceutical and healthcare industries. |
11 | DG Medical Animation | – Product Demonstration Videos – Training and Instructional Videos | Focuses on creating 3D medical animations that offer high levels of detail for medical device demonstrations, product marketing, and surgical training. |
12 | Polymime | – Product Demonstration Videos – Training and Instructional Videos | Offers both 2D and 3D animated videos, creating product demonstrations, surgical animations, and training materials for medical devices. |
13 | 3FX | – Product Demonstration Videos – Promotional Videos | Provides high-quality 3D animations for medical devices, marketing, and product demonstrations, offering precision and realism in their visualizations. |
14 | Servier | – Training and Instructional Videos – Animated Explainer Videos – Promotional Videos | A multinational company offering both 2D and 3D medical video production services, specializing in promotional content, patient education, and product explainer videos. |
You’ve had a glimpse of the top contenders, now it’s time to explore the full capabilities of these 14 companies. Below, you’ll find comprehensive details on their services, specializations, and experience to help you identify the perfect partner for your next medical device video project.
1. F.Learning Studio
Website: https://flearningstudio.com/
Main Services:
F.Learning Studio is uniquely positioned to handle all 4 major types of medical device video production.
With expertise spanning training and instructional videos to promotional and product demonstration videos, F.Learning Studio’s team excels in creating tailored, interactive, and visually engaging content. Whether it’s simplifying complex medical procedures or showcasing device functionality, the studio ensures high-quality videos that meet diverse client needs.
Bring Your Medical Device to Life
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Experience and Testimonials:
With over 8 years of experience in eLearning content development and animated video production, F.Learning Studio has completed projects for medical device manufacturers, healthcare providers, and educational organizations. Their portfolio includes more than 2,000 minutes of animation annually, serving over 300,000 learners globally.
Case Study: We Have Successfully Launched UV D45 Product with Engaging Animation
We have collaborated with UV Smart to create a compelling infographic and video for their upcoming UV D45 product launch. The project focused on showcasing the D45 protocol for ultrasound transducer disinfection, highlighting safety for both patients and staff.
We designed the infographic and a 2D flat video in the same style as their previous UV D60 product, emphasizing key product features and accessories. Additionally, we created a pay-per-use model video and assisted with document reformatting and marketing material updates. The assets successfully communicated the D45’s benefits, supporting its upcoming release in September.
What’s more? We collaborated with the Association of Migraine Disorders (AMD) to create a 3-minute whiteboard animation video explaining neuromodulation devices for migraine relief. The video, aligned with AMD’s branding and medically reviewed for accuracy, was shared across multiple platforms to educate and raise awareness among migraine sufferers. Watch it here!
Read more: Medical Animation and Audio-Visual Creation with 7 Examples
Contact:
Partner with F.Learning Studio today and see the difference professional medical device video production can make!
- Email: [email protected]
- Fanpage: https://www.facebook.com/f.learningstudio
- Website: https://flearningstudio.com/
- LinkedIn: https://www.linkedin.com/company/f-learning-studio/
2. Vidico
Website: https://vidico.com/
Main Services:
Vidico is a full-service video production agency that produces both animation and live-action content, including explainer videos, product videos, commercials, product walkthroughs, and app videos.
Experience and Testimonials:
Vidico has collaborated with companies like Square, Spotify, Airtable, and Digital Ocean. Clients frequently commend their professionalism and expertise in video production and animation, highlighting their ability to deliver polished and engaging content.
Contact: https://vidico.com/contact/
3. Demo Duck
Website: https://demoduck.com/
Main Services:
Demo Duck creates videos that bring brands to life through animated explainer videos, customer testimonial videos, educational content, and commercials.
Experience and Testimonials:
Demo Duck has worked with a diverse range of clients, producing videos that effectively communicate complex ideas. Clients appreciate their ability to tell authentic stories and deliver high-quality videos that resonate with audiences.
Contact: https://demoduck.com/partner/
4. XVIVO
Website: https://www.xvivogroup.com/
Main Services:
XVIVO specializes in creating high-quality medical animations, scientific illustrations, interactive media, and virtual reality experiences to effectively communicate complex scientific concepts.
Experience and Testimonials:
XVIVO has collaborated with leading pharmaceutical and biotechnology companies, delivering visually compelling and scientifically accurate content. Clients value their attention to detail and ability to translate complex information into engaging visuals.
Contact: https://www.xvivogroup.com/contact/
5. AXS Studio
Website: https://axs3d.com/
Main Services:
AXS Studio offers 3D animation, medical illustrations, interactive applications, and virtual reality solutions, focusing on detailed visual storytelling for medical devices and procedures.
Experience and Testimonials:
AXS Studio has a strong track record of producing high-quality medical visuals. Clients appreciate their expertise in creating detailed and accurate representations that aid in education and marketing.
Contact: https://axs3d.com/contact-us/
6. Microverse Studio
Website: https://microversestudios.com/
Main Services:
Microverse Studio delivers 3D medical animations, scientific illustrations, and interactive media, providing high-quality visual storytelling for medical devices and healthcare services.
Experience and Testimonials:
Microverse Studio is known for its ability to create engaging and informative medical content. Clients commend their creativity and attention to detail in visual storytelling.
Contact: https://microversestudios.com/contact/
7. 3DforScience – Visuals for Bio&Health
Website: https://3dforscience.com/
Main Services:
3DforScience specializes in creating accurate 3D medical visualizations, scientific animations, and interactive applications for the biotechnology, medical device, and pharmaceutical industries.
Experience and Testimonials:
3DforScience has collaborated with various companies in the bio-health sector, delivering visuals that effectively communicate complex scientific information. Clients value their precision and scientific accuracy.
Contact: https://3dforscience.com/contact/
8. Infusemed
Website: https://infusemed.com/
Main Services:
Infuse Medical offers 3D animation, interactive sales tools, virtual reality experiences, and mobile applications, focusing on creating explainer videos, device demos, and educational content for the healthcare sector.
Experience and Testimonials:
Infuse Medical has a history of developing innovative solutions for medical device companies. Clients appreciate their ability to create engaging and interactive content that enhances learning and sales.
Contact: https://infusemed.com/contact-us/
9. Hilo Media
Website: https://hilomedia.com/medical-video-production/
Main Services:
Hilo Media is a full-service video production company specializing in 2D and 3D medical animations, with a focus on device demonstrations and healthcare education.
Experience and Testimonials:
Hilo Media is known for producing high-quality animations that effectively convey medical information. Clients commend their creativity and ability to deliver projects on time.
Contact: https://hilomedia.com/contact/
10. Cast Pharma
Website: https://www.cast-pharma.com/
Main Services:
Cast Pharma specializes in medical device promotional videos, training content, and explainer videos for the pharmaceutical and healthcare industries.
Experience and Testimonials:
Cast Pharma has worked with various pharmaceutical companies, delivering content that simplifies complex medical information. Clients value their expertise in the healthcare sector.
Contact: https://www.cast-pharma.com/contact-us/
11. DG Medical Animation
Website: https://dgmedicalanimations.com/
Main Services:
DG Medical Animation offers high-quality 3D animations designed to enhance medical device demonstrations, surgical training, and product marketing. Their visual content is tailored for healthcare professionals and end-users, ensuring accuracy and engagement.
Experience and Testimonials:
With over a decade of expertise in creating 3D medical visuals, DG Medical Animation collaborates with healthcare organizations to deliver precision-driven animations. Clients praise their technical accuracy and creativity.
Contact: https://dgmedicalanimations.com/contact
12. Polymime
Website: https://polymime.com/
Main Services:
Polymime combines cutting-edge 2D and 3D animation techniques to produce product demos, surgical animations, and training materials for medical devices. Their videos are crafted to simplify complex processes for diverse audiences.
Experience and Testimonials:
Polymime has served clients across the medical and pharmaceutical sectors, delivering impactful content for training and marketing. Their attention to detail and innovative approach stand out.
Contact: https://polymime.com/contact/
13. 3FX
Website: https://www.3fx.com/
Main Services:
3FX focuses on creating realistic 3D animations for product demonstrations and marketing campaigns. Their work highlights precision and innovation, especially for complex medical devices.
Experience and Testimonials:
With 15+ years in the industry, 3FX has collaborated with leading healthcare companies to deliver impactful visuals. Their expertise in animation ensures every detail is accurate and visually appealing.
Contact: https://www.3fx.com/contact/
14. Servier
Website: https://servier.com/
Main Services:
Servier provides a comprehensive suite of video production services, including 2D and 3D animations for training, promotional campaigns, and patient education. Their content combines creativity with medical precision.
Experience and Testimonials:
As a multinational organization, Servier has decades of experience delivering high-quality videos to clients across the globe. Their projects emphasize both educational value and visual engagement.
Contact: https://servier.com/en/contact-us/
How Much Does Medical Device Video Cost?
The cost of medical device video production can vary significantly based on several factors:
- Team Expertise
- Complexity of Animation
- Production Quality
- Pre-production Planning
- Revisions and Customization
Overall, higher costs typically reflect a larger team, advanced equipment, more time spent on pre-production planning, and a higher level of animation detail (especially 3D). Smaller budgets, on the other hand, result in more simplified approaches with fewer resources and a quicker turnaround time, making them suitable for less complex content.
Below is a breakdown of the price ranges for your reference:
Option | Price Range | Description |
Studio (High-end) | $15,000 – $50,000+ per finished minute | Includes a full team (producer, director, animator), high-end equipment, detailed planning, custom 2D/3D animation, multiple revisions, and compliance reviews. Best for complex, high-quality projects. |
Mid-Range | $5,000 – $15,000 per finished minute | Smaller team, streamlined production, simpler 2D or basic 3D animation, fewer revisions. Balances cost and quality for moderately complex projects. |
Freelancer (Low-end) | $1,000 – $5,000 per finished minute | Basic equipment, simpler 2D or low-level 3D animation, fewer pre-production tasks, and limited revisions. Suitable for small-scale projects or internal videos. |
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See how much your project might cost at F.Learning Studio!
You may also interested in:
- Animation Cost Calculator: Get A Draft Quote for Your Project
- How Much Does 2D Animation Cost Per Minute: $100, $1,000, or $8,000
5 Key Considerations When Choosing the Right Medical Device Video Production Partner
With numerous talented video production companies specializing in the medical device industry, making the right choice can feel overwhelming. To guide you in this crucial decision, we’ve outlined 5 key considerations that will help you evaluate potential partners and ensure a fruitful collaboration.
4 Must-Know Steps in the Medical Device Video Production Journey
Creating a successful medical device video involves a well-defined process that goes beyond simply shooting and editing. Here are 4 crucial steps to ensure a smooth and effective production journey:
STEP | TASKS | PRO TIP |
1. Pre-Production Planning | – Concept Development: Define the message, purpose, tone, style, and target audience. – Scriptwriting: Create a clear, engaging, and accurate script. – Storyboarding: Visualize the video flow and shots. – Planning and Scheduling: Develop a production schedule, secure permits, and create a budget. | Involve key stakeholders early (marketing, sales, regulatory, and clinical experts) to ensure alignment. |
2. Production | – Filming: Capture footage as per storyboard and shot list, with proper lighting, sound, and camera work. – Directing: Guide talent and crew to match vision. – B-Roll: Capture supplementary footage. – Audio Recording: Record voiceovers, interviews, or sound effects if needed. | Always have a backup plan for equipment malfunctions or unexpected issues. |
3. Post-Production | – Editing: Assemble footage, audio, and graphics, refining the pacing and flow. – Motion Graphics and Animation: Add visual effects or animation. – Sound Design and Mixing: Enhance audio balance and clarity. – Color Correction and Grading: Ensure a consistent aesthetic. – Compliance Review and Approval: Ensure regulatory compliance, especially for medical devices. | Keep organized project files and use version control to track revisions. |
4. Distribution and Marketing | – Platform Optimization: Tailor the video for various platforms (website, YouTube, social media). – Website Integration: Embed video on product or blog pages. – Social Media Promotion: Share with engaging captions and hashtags. – Email Marketing: Include in newsletters and targeted campaigns. – Public Relations: Distribute to media outlets. – Trade Shows and Conferences: Showcase at industry events. | Track performance using analytics tools and refine your strategy based on engagement metrics. |
Create a Successful Medical Device Project with F.Learning Studio’s Animated Video
Why Animation is the Best Choice for Medical Device Video
While live-action video has its place, animation often emerges as the superior choice for medical device videos. Its unique capabilities make it particularly well-suited to the complexities and sensitivities of the healthcare industry.
- Simplifies Complexity: Perfect for visualizing intricate mechanisms or microscopic processes, like drug-cell interactions.
- Shows the Unseen: Depicts procedures and functions impossible to film in real life.
- Ensures Clarity: Highlights key features in a controlled, distraction-free environment.
- Cost-Effective: Avoids costly live-action setups, reshoots, and specialized locations.
- Overcomes Challenges: Bypasses patient privacy, sterility, and ethical filming concerns.
- Engages and Lasts: Delivers memorable content through motion graphics and visual storytelling..
Don’t you curious: An In-Depth Guide to 2D Medical Animation: 4 Key Insights
How F.Learning Studio Transform Your Medical Device Video with Custom Animation
Here’s how we transform your project with our custom animation services:
A Proven Process, Tailored to You
Our streamlined process ensures efficiency and minimizes unnecessary revisions. But it’s not rigid – we adapt to your unique requirements, working collaboratively to deliver a video that exceeds your expectations.
Moreover, we are committed to providing comprehensive support to ensure your project’s success. This is what we offer:
- Free Animation Demo: See firsthand how our interactive medical animations simplify complex device concepts.
- Free Consultation: Discuss your objectives with our experts and co-create a tailored video solution.
- Free Content Preparation: Get a head start with our content preparation services, ensuring seamless integration.
- Learning Design: We design custom educational materials that leverage medical animations to break down complex information.
Flexible and Cost-Effective Animation Solutions
At F.Learning Studio, we offer both 2D and 3D animation services, giving you the flexibility to choose the style that best suits your product while staying within your budget. Whether you need detailed product visuals or dynamic, realistic simulations, we can combine 2D and 3D elements to create engaging content that raises awareness about your product without the high cost typically associated with full 3D animation.
Our in-house expertise ensures we deliver high-quality results that maximize your investment. This approach sets us apart by offering a cost-effective solution tailored to your needs.
Still not sure which is the best option for your current budget?
Simplifying Complex Information
We excel at breaking down complex medical information into easily digestible content. Our animations simplify technical details, making them accessible to a wider audience, including healthcare professionals and patients.
Read more: Medical Animation Cost: 10 Essential Things to Know in 2024
Case Studies: Effective Medical Device Video Through Animation
F.Learning Studio was tasked with creating a 60-to-90-second animated video on robotic surgery. This project was similar to previous collaborations with Manish Chand, which involved topics like rectal bleeding and colorectal cancer.
The goal was to develop an animation that would educate the public about robotic surgery in an easily understandable way while maintaining consistency with earlier projects to align with the brand’s established visual identity.
The final video captured the complexity of robotic surgery while keeping the content easy to follow for the audience. The updated style for this video included a more lifelike character design, focusing on facial expressions and movements to make the content more relatable and engaging.
Through this project, F.Learning Studio successfully delivered an animated video that not only aligned with Manish Chand’s branding but also helped communicate a complex medical procedure to the public in a clear and engaging way.
Wrapping Up
In this guide, we’ve covered the key points of medical device video production, including the different types of videos used. We also reviewed the top 10+ leading production companies specializing in this field and highlighted the essential steps involved in creating effective content.
To ensure clear communication and engage your audience effectively, using medical device animation stands out as a powerful tool. It simplifies complex information, making it more accessible, while enhancing the visual appeal and overall impact of your videos.
Now is the time to start planning your next medical device video project. Our team is here to help you every step of the way. Don’t wait – contact us now to kickstart your project and see how our custom animations can take your business to the next level!
- Email: [email protected]
- Fanpage: https://www.facebook.com/f.learningstudio
- Website: https://flearningstudio.com/
- LinkedIn: https://www.linkedin.com/company/f-learning-studio/
Read more:
- Top 10 Video Production Agencies for Healthcare in 2024
- Medical Technology Animation: A Guide with 5 Examples
- Medical Animation Cost: 10 Essential Things to Know in 2024
Sean Bui, the founder and creative director of F.Learning Studio, is a respected leader in the e-learning and multimedia production industry. With over 10 years of experience, he has dedicated his career to helping organizations create engaging and impactful learning experiences.
Under his leadership, F.Learning Studio has grown into a trusted partner for organizations in the education, healthcare, and corporate training sectors, producing over 2,000 minutes of educational animation.