Sales Training Video Course 2025: 10 Examples + 5 Best Resources

by Sean Bui - November 17, 2025 | Blog - For Corporate Training

“If your sales training still relies on outdated scripts and slide decks, your team is losing deals they could win.”

Today’s buyers are more informed, more skeptical, and less tolerant of generic pitches. Many sales managers sense this shift, yet their training materials remain stuck in the past. The result? Stalled opportunities, inconsistent messaging, declining close rates, and mounting frustration. A modern sales training video course offers a faster, smarter way to upskill, but only if it reflects the new realities of selling.

In this article, we’ll share 10 proven video examples and 5 high-impact resources you can implement right away to boost skills, sharpen strategy, and build a team that wins consistently in today’s market.

Want your team’s sales training to actually drive results, not just check a box? Let’s create a customized sales training video course that’s built for your team, your market, and your goals. Book a free consultation with F. Learning Studio today.

Table Of Contents

Why Sales Training Videos Are Essential for Your Team
10 Great Training Video Course Examples to Master Sales Skills
How to Choose the Sales Training Video Course that Matches You Best
Key Techniques Covered in Sales Training Video Course
Top 5 Resources for Sales Training Video Courses
Recommended Learning Paths for Sales (for Every Level)
Top Trends in Sales Training Video Courses in 2025
Want a Tailored Sales Training Video Course? F. Learning Studio Can Help
Conclusion

Why Sales Training Videos Are Essential for Your Team

In fast-changing sales environments, video-based learning offers unique advantages that traditional training methods can’t match. Here’s why your team needs it:

Sales training videos provide consistent techniques, messaging, and best practices across your entire sales team.
They offer scalable training that can be delivered to any number of reps without additional trainer time.
Videos enable on-demand, flexible learning that fits seamlessly into sales reps’ busy schedules.
Animated and scenario-based videos enhance knowledge retention by making concepts more engaging and memorable.
Video-based onboarding accelerates ramp-up time for new hires with structured, repeatable learning experiences.

10 Great Training Video Course Examples to Master Sales Skills

Watching high-quality sales training videos isn’t just about learning — it’s about modeling, internalizing, and practicing techniques that actually close deals. We’ve handpicked 10 standout video examples that illustrate these techniques in action, so you can choose the ones most relevant to your goals or your team’s current gaps.

1. Stop Closing and Start Providing Value, or Lose to Price

You’ve likely come across this video—it’s a wake-up call for anyone stuck in the rut of “pitch → close → price dodge.” Here, Jeffrey Gitomer challenges the all-too-common habit of pushing products instead of focusing on value. He explains how most reps fall into the trap of hawking features and benefits without building real, empathetic connections—and why that leads to prospects fixating on price.

The core takeaway? Shift your strategy: invest in understanding customer needs, deliver genuine insight upfront, and watch resistance evaporate.

2. Phone Skills for Successful Sales Calls

Grant Cardone emphasizes that the only real way to master phone sales is through consistent role-playing. Instead of practicing on customers and risking lost deals, salespeople should rehearse with each other daily to sharpen scripts, improve objection handling, and build confidence. Cardone explains that even short, regular practice sessions can dramatically boost performance, save time and money, and create a stronger, more prepared sales team.

3. How to Land a Sales Job with NO Experience

This video provides a guide that demystifies how to break into sales even with zero experience. Through energetic, straight‑talking delivery, the presenter breaks down the exact mindset shifts, communication habits, and networking strategies every newcomer needs to land—and excel—in a sales role.

4. 5 Step Killer Sales Presentation Structure

You might think a killer sales presentation is all flash, but it’s really about structure. This sales training video course breaks down a five-step framework used by top 5% of reps, based on data from 20,000 pros, to eliminate common mistakes and sharpen your pitch. It starts by framing your prospect’s problem, then walks through building urgency, presenting your solution as their clear path forward, addressing objections before they arise, and closing with a powerful call to action.

5. Handling Objections

This one is a reminder that objections aren’t roadblocks, but opportunities to dig deeper. Using clear examples, the presenter shows how you can defuse defensiveness by acknowledging concerns and then asking thoughtful, open-ended questions to uncover the real issue. Rather than launching into a defensive rebuttal, the approach models curiosity-first responses that help prospects think through their own doubts.

6. Clients Say, “I’ll Get Back to You. “And You Say, “…”

Struggle with silent stalls? This video is for you. When a prospect says, “I’ll get back to you,” Lok refuses passive follow-up and instead confronts it directly with, “What would it take for us to close today?”.

By calling out polite stalling and asking clear, truthful questions, he forces prospects off the fence and uncovers what’s really blocking the deal. This technique simplifies objection handling into one powerful framework—ask truth-seeking questions, spot the real issue, and create momentum.

7. How to Speak and Sell to Anyone

Ever felt your message isn’t landing, even when you say all the right things? This video by Andy Elliott cuts through the fluff, showing how subtle shifts in tone, pacing, and structure turn average speakers into persuasive communicators.

Elliott also reminds viewers that empathy begins with listening and adapting to each prospect’s verbal and emotional cues. The result? A replicable framework that helps reps speak with confidence, connect authentically, and influence decisions more effectively.

8. Watch me close on the phone

Grant Cardone steps into the booth and shows exactly how he closes high-stakes deals over the phone. He’s relentless: using assertive pacing, controlled timing, and psychological triggers to steer the conversation toward commitment. You’ll notice how he maintains pressure without sounding desperate, balancing urgency with confidence to guide the prospect to “yes.”

Though intense, this sales training video course is a masterclass in disciplined, methodical closing—an excellent example for teams looking to elevate their phone game with strategic tactics that deliver results.

9. Sales Training: Learn Sales Skills

Andy Elliott shares three essential skills to consistently get a “yes” in sales: building instant trust, controlling the conversation with confidence, and creating emotional certainty for the buyer. He emphasizes that most salespeople lose deals because they sound unsure, fail to lead the customer, or don’t make the buyer feel understood.

By mastering tone, body language, and the ability to guide clients toward decisions that feel safe and beneficial, salespeople can close more deals, stand out from competitors, and turn one-time buyers into lifelong clients.

10. My Best Sales Tactic

In this video, Alec Hormozi champions a contrarian approach: prioritize delivering immediate, valuable insights over pushing for the sale. By teaching reps to share practical tips and teachable moments during calls, the video shows how generosity builds trust, authority, and ultimately revenue.

You invested in sales training — but the calls still sound the same. Behavior change takes more than slides and scripts. Let’s talk about building a customized sales training video course that helps your team practice, apply, and master new skills.

How to Choose the Sales Training Video Course that Matches You Best

Even with a path in mind, the sheer number of video courses can feel overwhelming. Some look polished but lack substance, others are packed with value but poorly organized. Here’s the checklist to confidently choose the right sales training video course — one that fits your needs, team size, and long-term objectives.

Key considerations	Description
Define your specific goals & skill gaps	Start by identifying what you or your team need most right now, such as closing techniques, prospecting, negotiation, or leadership skills.
Assess your current experience level	Choose training that matches where you are in your sales journey.
Review the course curriculum & content	Look closely at what’s covered. A great course offers practical techniques, relevant examples, and updated strategies.
Evaluate the learning format & engagement	Consider whether the course uses interactive video, role-play scenarios, or animated explainers to boost retention.
Check reviews, testimonials, and social proof	Seek out feedback from past learners, especially those in similar roles or industries.
Consider the practical application & actionability	Look for content that includes worksheets, scripts, or frameworks you can use immediately.
Factor in your budget & value for money	Balance your budget with potential ROI. Some free or low-cost options work well for individuals, while premium programs may offer deeper value for teams or leadership roles.
Assess time commitment & accessibility	Be realistic about how much time you or your team can commit. Flexible, mobile-friendly courses with bite-sized modules are often best for busy sales professionals.

Define your specific goals & skill gaps: Start by identifying what you or your team need most right now, such as closing techniques, prospecting, negotiation, or leadership skills.
Assess your current experience level: Choose training that matches where you are in your sales journey.
Review the course curriculum & content: Look closely at what’s covered. A great course offers practical techniques, relevant examples, and updated strategies.
Evaluate the learning format & engagement: Consider whether the course uses interactive video, role-play scenarios, or animated explainers to boost retention.
Check reviews, testimonials, and social proof: Seek out feedback from past learners, especially those in similar roles or industries.
Consider the practical application & actionability: Look for content that includes worksheets, scripts, or frameworks you can use immediately.
Factor in your budget & value for money: Balance your budget with potential ROI. Some free or low-cost options work well for individuals, while premium programs may offer deeper value for teams or leadership roles.
Assess time commitment & accessibility: Be realistic about how much time you or your team can commit. Flexible, mobile-friendly courses with bite-sized modules are often best for busy sales professionals.

Key Techniques Covered in Sales Training Video Course

If you’re convinced that sales training videos are no longer optional, the next question is: what should they actually teach? Not all training is created equal, and effective sales learning goes beyond scripts or motivation. So, let’s look at the key techniques your team must master.

Key Technique	Description
Handling Objections	Teaches reps how to confidently address and resolve customer concerns without sounding defensive or losing momentum in the sales process. Helps reduce lost deals due to common objections.
Sales Presentation Skills	Develops the ability to deliver clear, persuasive, and engaging sales presentations that resonate with different buyer types and drive decision-making.
Prospecting and Lead Generation	Equips reps with strategies for identifying, qualifying, and initiating contact with high-potential prospects through both traditional and modern channels.
Phone Selling Techniques	Helps reps master the nuances of phone-based selling — including tone, pacing, and scripting — to build rapport and move prospects toward conversion.
Negotiation Skills	Provides practical techniques for creating win-win outcomes, managing price discussions, and protecting value during complex negotiations.
Closing Techniques	Builds competence in various closing strategies that align with buyer psychology and sales context, increasing the likelihood of conversion.
Building Rapport and Trust	Focuses on the interpersonal side of selling — how to establish credibility, build authentic connections, and foster long-term customer relationships.
Consultative Selling	Trains reps to position themselves as trusted advisors by uncovering needs, delivering tailored solutions, and adding value throughout the sales conversation.
Time and Pipeline Management	Teaches sales professionals how to prioritize tasks, manage opportunities, and maintain a healthy, consistent sales pipeline for sustained success.
Personal Branding and Video Selling	Helps reps leverage video, social media, and personal branding to stand out, engage modern buyers, and open more conversations in today’s digital-first world.

Recommended Learning Paths for Sales (for Every Level)

Choosing the right platform is only the first step — knowing what to learn, when, and in what order is just as critical. Whether you’re onboarding new reps, coaching a mid-level team, or upskilling as a solo founder, a guided learning path can accelerate results and eliminate guesswork. Let’s map out clear video-based learning journeys tailored to every sales role.

New sales people

If you’re just starting out in sales, focus first on building core skills that form a strong foundation. Begin with courses that teach essential topics like prospecting, handling objections, and consultative selling. Video-based role-plays and animated explainers are especially effective for helping new reps internalize key techniques. Prioritize structured courses that offer repetition and practice, as your goal is to develop confidence and consistency early.

Experienced salespeople

For seasoned sales pros, the learning focus shifts from basics to mastering advanced tactics and adapting to changing buyer expectations. Look for video courses that dive into complex areas such as negotiation, account-based selling, and advanced pipeline management. Interactive training and scenario-based videos will help refine soft skills and strategic thinking.

Sales managers and team leads

As a manager, your success hinges on enabling others to perform. Prioritize video training that covers coaching techniques, performance management, and building a scalable sales process. You’ll also benefit from leadership-focused courses on change management and motivating modern sales teams. Choosing training that models how to deliver feedback, run effective sales meetings, and reinforce skills is key to driving long-term results.

Entrepreneurs and solo business owners

For entrepreneurs, sales training needs to blend skill-building with practical application. Focus on courses that teach how to build a repeatable sales process, develop persuasive messaging, and close deals independently. Videos covering inbound marketing, personal branding, and video selling will also help you attract and convert leads more effectively.

Want a Tailored Sales Training Video Course? F. Learning Studio Can Help

At F. Learning Studio, we specialize in creating animated training videos that not only educate but also engage. With years of experience in visual learning and instructional design, we help companies across industries transform complex training topics, like sales techniques, into simple, relatable, and highly memorable experiences. Whether your team is new to sales or made up of seasoned pros, our custom video courses are built to meet learners where they are.

Customize bite-sized videos for different skill levels and backgrounds

Imagine sales training that speaks directly to each team member, regardless of their experience. Our custom bite-sized sales training video course modules are precisely that. We meticulously tailor content for different skill levels, from foundational principles for newcomers to advanced strategic insights for seasoned pros and even non-sales roles needing customer-facing skills. This microlearning approach ensures maximum relevance and digestibility, preventing overwhelm and boosting knowledge retention.

Ask your questions NOW

and get answered within 12 hours!

Visual learning: Using animation to teach sales concepts and everyday selling situations

Our animated videos don’t just explain theories; they bring real-world selling scenarios to life. Through storytelling, visuals, and motion design, we simulate day-to-day conversations, objections, and deal-closing moments that reps actually face. This visual context improves understanding, shortens onboarding time, and helps sales concepts stick.

Want your team to “see it” before they “sell it”? Let’s talk about how animation can do that—Book a FREE consultation today.

Incorporate interactive elements to boost engagement and knowledge retention

Passive learning leads to fleeting knowledge. That’s why our sales training video course designs go far beyond simple viewing. We strategically incorporate interactive elements like quizzes, branching scenarios, decision-making exercises, and gamified challenges directly within the videos.

This active participation doesn’t just combat the ‘click-and-forget’ syndrome; it significantly enhances knowledge retention and critical thinking. Learners aren’t just watching; they’re doing, reinforcing concepts and building confidence to apply their new skills in real-world situations.

Conclusion

Most sales teams already know this truth: outdated training leaves money on the table. A well-designed sales training video course can change that by building skills that stick, scale, and drive results.

You now have 10 inspiring examples and 5 proven platforms to get started. And if you want a fully customized solution designed to fit your team’s exact needs, F. Learning Studio would love to help. Contact us and let’s create a course that transforms your sales performance.

WhatsApp: (+84) 378 713 132
Email: [email protected]
Fanpage: https://www.facebook.com/f.learningstudio
LinkedIn: https://www.linkedin.com/company/f-learning-studio/

Sean Bui

Sean Bui, the founder and creative director of F.Learning Studio, is a respected leader in the e-learning and multimedia production industry. With over 10 years of experience, he has dedicated his career to helping organizations create engaging and impactful learning experiences.

Under his leadership, F.Learning Studio has grown into a trusted partner for organizations in the education, healthcare, and corporate training sectors, producing over 2,000 minutes of educational animation.